$ whoami
Hey, I'm Suganthan
I'm an entrepreneur and Search Journey Optimisation consultant from Norway, currently based in Dubai, UAE.
I co-founded Snippet Digital and Keyword Insights.
I write about Organic Search, AI and Technology.
I'm Sri Lankan-Norwegian, which means I have strong opinions about both tea and coffee.
$ connect --social
$ ls ~/posts # latest
- Open Knowledge Format (OKF): Google's New Markdown Format for AI Agents#seo #ai #tools
- How to Get a Google Search Profile From Outside the US#seo #tools
- How to Unlock "Not Provided" Keywords in Google Analytics#seo #analytics
- How to Make Your Website Agent-Ready (And Whether You Actually Should)#seo #ai #tools
- I Run My Newsletter for $8/mo. The Self-Hosted Alternative to Beehiiv, Kit, and MailerLite.#newsletter #email #self-hosted #listmonk #aws-ses
$ ls ~/notes
- Releases Google shipped an open format (OKF) for AI agents. My site already spoke it.
- Releases AI search data is in Search Console now. The clicks are missing, but they're coming.
- Tools I installed EntityMap on this site.
- Releases Preferred Sources just arrived in AI Mode. I added the button the same day.
- Releases Google's new AI optimization guide. Mostly right.
$ ls ~/building
████████ ██████████ ████████ for ██████ ████████████. Coming soon.
Snippet Digital Enterprise search journey optimisation agency helping brands get found wherever people search.
Keyword Insights AI-driven content intelligence platform for keyword clustering, search intent, and content briefs at scale.
KWI SEO Community Private networking space for SEO professionals to share insights and strategies.
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